摘要 |
<p>The present invention provides a method in which, when a customer to view pay-per-view broadcasting contents over an Internet protocol television (IPTV) or a personal computer (PC) selects consent to advertisement reception, a broadcasting service provider receives money from an advertiser that has previously agreed to pay advertising costs without receiving a subscription fee from the customer, transmits the pay-per-view contents to the customer, and applies screen-splitting technology at certain intervals to generate a split screen irrespective of main broadcasting contents.</p> |