SYSTEMS AND METHODS FOR DEDUCING USER INFORMATION FROM INPUT DEVICE BEHAVIOR

摘要

User selections entered in the media application or any user input device behavior with user devices may be recorded as clickstream data. The clickstream data may be used to deduce information about the user or a media item being consumed. Users may be grouped based on their respective clickstream activity during the consumption of one or more media items. Based on the user grouping, information may be derived about a media item being consumed by a user of the group.