CALCULATING RELEVANCE SETTINGS

摘要

This discloses apparatus comprising a communications system configured to allow a user to communicate with a remote content provider and to receive content therefrom, content being associated at the content provider with at least one of plural entities or categories; a user settings system configured to enable a user manually to set a relevance setting for each of the plural entities or categories, and to store the relevance settings; a user interaction system configured to receive user activity data, the user activity data relating to interaction of a user with the plural entities or categories or content relating to the plural entities or categories; and a relevance calculating system configured to use the user activity data and the manually set relevance setting automatically to calculate a system-calculated relevance setting for each of the entities or categories.