ACTIVITY-BASED SOCIAL MARKETING SYSTEM

摘要

A user activity-based marketing system includes stand alone computer implemented application or an application within a social network rewarding users for participation in targeted social marketing of a product or service. The computer implemented method allows entities to provide incentives for users to engage in social marketing. Administrators controlling marketing efforts for an entity may define rewards for achievements or badges which recognize a user's level of influence and promote the entity. User activity, including social network activity, is tracked to determine whether a user has completed the achievement and gained access to a reward by engaging in social media activity defined by the achievement.