SYSTEM FOR INTEGRATED ELECTRONIC COMMERCE PLATFORM BASED ON USER LOCATION USING COMMUNICATION NETWORK

摘要

PURPOSE: A location-based integrated commerce platform system with a communication network is provided to enable individual business operators to actively advertise and sell products through real time broadcasting and easily perform online product advertisement or sales by using a location-based target marketing technique. CONSTITUTION: A member management unit(21) certifies individual business persons. The individual business persons input product advertisement information for product advertisement through an advertisement registration unit(22). An advertisement storage unit(23) stores the product advertisement information of each individual business operator. An advertisement providing unit(24) provides product advertisements of each individual business operator based on the product advertisement information. A real time broadcasting unit(25) processes real time advertisement broadcasting for the corresponding products. [Reference numerals] (11-1) User terminal(individual consumer); (13-1) User terminal(individual business operator); (20) Integrated commerce platform system; (21) Member management unit; (22) Advertisement registration unit; (23) Advertisement storage unit; (24) Advertisement providing unit; (25) Real-time broadcasting unit; (26) Chatting unit; (AA,DD) Member registration/log-in; (BB) Providing a location-based product advertisement; (CC) Real-time advertisement broadcast of an individual business operator; (EE) Product advertisement information input(advertisement contents, a selling place, a broadcasting time); (FF) Real-time advertisement broadcast at the broadcasting time