Churn prediction using relationship strength quantification

摘要

An embodiment of the current invention is directed to determining that a wireless-service subscriber using a given mobile computing device is likely to transition to another provider (“to churn”). A list of mobile computing devices that have communicated with the given mobile computing device is determined. A relationship-strength value for each mobile computing device in the list is determined. A risk value of the given mobile computing device is determined based on the relationship-strength values of each of the mobile computing devices in the list that have churned. If the risk value is not greater than a risk value threshold, the given mobile computing device is not likely to churn. If the risk value is greater than the risk value threshold, the given mobile computing device is likely to churn.