发明名称 AUTOMATIC CLASSIFICATION OF CONSUMERS INTO MICRO-SEGMENTS
摘要 A campaign is received, at a micro-segmentation system, from an offer provider. The micro-segmentation system is a third-party system. The campaign indicates a set of target attributes and one or more offers corresponding to the set of target attributes. A set of user attributes pertaining to each of the plurality of users is received at the micro-segmentation system. The set of attributes is defined by an attribute knowledge structure. Permission is received at the micro-segmentation system from each of the plurality of users to receive an offer from the micro-segmentation system. Data associated with the micro-segment classification is provided from the micro-segmentation system without user information to the offer provider.
申请公布号 US2012226559(A1) 申请公布日期 2012.09.06
申请号 US201113039177 申请日期 2011.03.02
申请人 BAUM GEOFF;CHANG WALTER;ADOBE SYSTEMS INCORPORATED 发明人 BAUM GEOFF;CHANG WALTER
分类号 G06Q30/00 主分类号 G06Q30/00
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