发明名称 Method and apparatus for encoding/decoding broadcast or recorded segments and monitoring audience exposure thereto
摘要 Methods and apparatus for encoding and decoding information in broadcast or recorded segment signals are described. In certain embodiments, an audience monitoring system encodes identification information in the audio signal portion of a broadcast or recorded segment using spread spectrum encoding. A personal monitoring device receives an acoustically reproduced version of the broadcast or recorded signal via a microphone, decodes the identification information from the audio signal portion despite significant ambient noise, and stores this information, automatically providing a diary for the audience member which is later uploaded to a centralized facility. A separate monitoring device decodes additional information from the broadcast signal, which is matched with the audience diary information at the central facility. This monitor may simultaneously send data to the centralized facility using a dial-up telephone line, and receive data from the centralized facility through a signal encoded using a spread spectrum technique and modulated with a broadcast signal from a third-party.
申请公布号 US8260113(B2) 申请公布日期 2012.09.04
申请号 US20070845714 申请日期 2007.08.27
申请人 AIJALA VICTOR A.;COHEN GERALD B.;JENSEN JAMES M.;LYNCH WENDELL D.;URBI JUAN C.;ARBITRON INC. 发明人 AIJALA VICTOR A.;COHEN GERALD B.;JENSEN JAMES M.;LYNCH WENDELL D.;URBI JUAN C.
分类号 H04N9/80 主分类号 H04N9/80
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