发明名称 Dynamic item highlighting system
摘要 A method and apparatus for highlighting a program listing in a set of program listings based on selection criteria. The selection criteria may indicate that the a broadcaster has agreed to pay a service provider in return for the service provider ensuring that a program listing, corresponding to the program of the broadcaster, is highlighted in a program page that displays a set of program listings, such as television program listings. If there are multiple program listings, listed in a program page, that are to be highlighted, then details of the respective contracts may be used to determine which program listing to highlight. Such details may include the total contract value, a ratio of contract value-to-page view, and/or the time of contract formation.
申请公布号 US8255955(B1) 申请公布日期 2012.08.28
申请号 US20090485706 申请日期 2009.06.16
申请人 WONG KIRK D.;TIVO INC. 发明人 WONG KIRK D.
分类号 H04N5/445;G06F3/00;G06F13/00 主分类号 H04N5/445
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