RFID/NFC panel and/or array used in smart signage applications and method of using

摘要

The present invention relates to an interactive advertising system and method of using the system. A plurality of removable RFID (202) devices are disposed on a panel (200) which is separate from an advertising graphic (80) that is supported in an illuminated frame (50). Activation of one of the RFID (202) devices illuminates a portion of the advertising graphic (80).