| 摘要 |
A campaign management system having a user interface that enables a content provider to initiate a request for a short code campaign, and identify information relating to the requested short code campaign; a first communication interface for communicating with a code registry; and a second communication interface for communicating with one or more carriers, each of which is capable of communicating with mobile devices using short code messaging. The campaign management system further includes a controller configured to receive the information for the requested short code campaign, reserve a short code with a code registry for use in the campaign via the first communication interface, activate the reserved short code with the one or more carriers via the second communication interface, and process messages received by the one or more carriers from end-users via the activated short code.
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