发明名称 Displaying online advertisements
摘要 Disclosed is a method for displaying an advertisement. The method displays a present advertisement, determines whether the present advertisement has been displayed completely, and adds an identifier of the present advertisement to a priority advertisement list if the present advertisement has not been displayed completely. The method sends the priority advertisement list to the advertisement engine when requesting the advertisement engine for displaying a next advertisement. Using the priority advertisement list, the advertisement engine may give priority to the present advertisement in next advertisement assignment. Using an optimized advertisement display strategy, the disclosed method may increase coverage rates of advertisement contents to audiences, thereby improving advertisement effectiveness for advertisers and increasing cash flow return for website owners.
申请公布号 US8239257(B2) 申请公布日期 2012.08.07
申请号 US20090601579 申请日期 2009.06.05
申请人 LI MU;ALIBABA GROUP HOLDING LIMITED 发明人 LI MU
分类号 G06Q30/00 主分类号 G06Q30/00
代理机构 代理人
主权项
地址