发明名称 USER ACTION INFORMATION GATHERING SYSTEM AND ITS METHOD FOR PROVIDING TARGET ADVERTISEMENT BETWEEN HETEROGENEOUS MEDIA
摘要 <P>PROBLEM TO BE SOLVED: To provide a user action information gathering system and its method. <P>SOLUTION: The user action information gathering system gathers user action information associated with interesting items of a user from first media constructing an advertisement network, and provides advertisements targeting the user based upon the user action information when the user visits second media or use services that the second media provide. Further, the user action information gathering system includes an information gathering section which gathers the user action information of the first media associated with the user, an information registration section which registers user action information by users, and an advertisement providing section which provides target advertisements by the users for the second media discriminated from the first media based upon the user action information. <P>COPYRIGHT: (C)2012,JPO&INPIT
申请公布号 JP2012133780(A) 申请公布日期 2012.07.12
申请号 JP20110275816 申请日期 2011.12.16
申请人 NHN BUSINESS PLATFORM CORP 发明人 YI GEON-SU;KIM KYUNG-HOON
分类号 G06Q30/02 主分类号 G06Q30/02
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