摘要 |
PURPOSE: An advertisement method using an augmented reality code and a system are provided to advertise by capturing specific content including an AR code through a image shooting device and extracting data from the AR code of the captured image and using the data. CONSTITUTION: An AR(Augmented Reality) code application program of a terminal(20) captures an AR code(34) inserted in the picture of TV(32). The AR code application program extracts ID from the AR code. The AR code application program transmits the extracted ID to a platform. The AR code application displays advertisement information, transmitted from the platform and matched with the ID, on the display device(30) of the terminal. |