BEHAVIOR BASED LOYALTY SYSTEM TO DELIVER PERSONALIZED BENEFITS

摘要

A suggested communication from a plurality of available communications for the user may be determined. The suggested communication may be created specifically for a user or for users in one or more categories. If the suggested communication is determined to be sufficiently similar to the profile of the user, the suggested communication may be provided to the user and the suggested communication may be removed from the available communications for the user for a period of time. A computer usage message may be received indicating whether the suggestion communication was acted upon or not acted upon. If the user responded in a desired way, a benefit may be provided to the user and an additional analysis of the response computer usage message communicated from the user may be performed.