| 摘要 |
<P>PROBLEM TO BE SOLVED: To provide an advertisement system capable of reducing opportunity loss of advertisement. <P>SOLUTION: In an advertisement system 10 having a WEB server 100, an article server 101, and an advertisement server 102, the advertisement server 102 includes an advertisement bidding table for managing advertisement rate of words in which a hyperlink is embedded as advertisement, an advertisement contractor table for managing payment amount of a contractor, and an advertisement click frequency table for managing an advertisement effect. Also, the WEB server 100 includes a WEB page generation processing part for generating a WEB page having words in which a hyperlink is embedded as advertisement, and an advertisement insertion processing part. <P>COPYRIGHT: (C)2012,JPO&INPIT |
