DRIVING A USER EXPERIENCE OF A WEB APPLICATION USING RULES THAT ESTABLISH OR CHANGE REQUESTS BASED ON USER BEHAVIOR

摘要

A set of hypertext transfer protocol (HTTP) requests for Web application content can be routed from a client computing device to a Web server. The routed HTTP requests can be analyzed for patterns indicative of user interest in a business offering available via the Web application. An unrequested HTTP request can be conveyed to the Web server for Web application content that was not explicitly requested from the client computing device. The Web server can convey a response to the unrequested HTTP request that provides content from the Web application related specifically to the user interest. The response can cause a user interface of a Web browser of the client computing device to display the content that is related to the user interest.