发明名称 DETERMINING WHETHER AN ADVERTISEMENT AIRED IN ACCORDANCE WITH PREDEFINED AIRING SPECIFICATIONS
摘要 A method and computing devices are provided for determining whether an advertisement aired in accordance with predefined airing specifications. A plurality of advertisement identification markers may be inserted into an advertisement by a first computing device. The plurality of advertisement identification markers may be inserted between the start and end of the advertisement. A second computing device may receive a broadcast stream including the advertisement having the plurality of advertisement identification markers. Airing parameters of the advertisement may be determined by the second computing device based on the advertisement identification markers. The airing parameters of the advertisement may be compared with predefined airing specifications corresponding to the advertisement. Auditing data may be generated that describes whether or not the advertisement aired in accordance with the predefined airing specifications.
申请公布号 CA2755173(A1) 申请公布日期 2012.06.30
申请号 CA20112755173 申请日期 2011.10.12
申请人 ACCENTURE GLOBAL SERVICES LIMITED 发明人 RAJOPADHYE, NAGESH
分类号 G06Q30/02;H04H60/31;H04N21/442 主分类号 G06Q30/02
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