发明名称 Method and system for positioning row advertising in a program guide
摘要 A method of arranging row ads system within a program guide includes communicating row ad metadata to a user device and communicating program guide information to a user device. The program guide information defines a plurality of rows, wherein at least a first row is associated with a first channel. The method includes associating positioning information with the row ad relative to the first row, populating a second row from the plurality of rows in response to the metadata and displaying the row ad and displaying the first row associated with the first channel within a program guide structure on a display associated with the user device in response to the positioning information.
申请公布号 US8209718(B2) 申请公布日期 2012.06.26
申请号 US20070828500 申请日期 2007.07.26
申请人 SHARKEY JEFFREY L.;THE DIRECTV GROUP, INC. 发明人 SHARKEY JEFFREY L.
分类号 H04N5/445 主分类号 H04N5/445
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