发明名称 SYSTEM FOR PROMOTIONAL MARKETING
摘要 <p>The present invention discloses a system and method for promotional marketing for a group of persons. The system includes an advertiser registration device, an advertiser validation device, a payment facilitation device, a deal creation device, a deal repository device, a matching device, a deal delivery device, a token redemption device and a tracking device The method includes the steps of facilitating the advertisers to create deals for the services by including advertisements, selecting channels for promotion, and setting demographic and geographic preferences, matching the deal preferences and the preferences of the users for effective promotion, delivering the deals to the users after matching the deal preferences and the user preferences using selected channels, enabling users to pay for the services in a cashless manner using tokens, and tracking the deals between users and advertisers.</p>
申请公布号 EP2462524(A2) 申请公布日期 2012.06.13
申请号 EP20100806153 申请日期 2010.08.03
申请人 TATA CONSULTANCY SERVICES LIMITED 发明人 SHARMA, ANIL;GANDHI, SACHIN;BAGAD, ROHIT;JAMBHALE, SANJAY;DESAI, ROHAN
分类号 G06F17/30;G06Q30/00;G06Q30/02;G06Q30/06 主分类号 G06F17/30
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