System and method for inserting advertisement in contents of video program

摘要

The invention provides a system and method for inserting advertising in a video program, wherein appropriate advertisements are displayed at scheduled times in the process of a video program, characterized by matching image frames of a video program with object information and providing matching scores when an object information corresponding to an image frame; and inserting an advertisement corresponding to the object information having the matching score into the corresponding image frame in the video program.