摘要 |
A system and method is provided for adding auxiliary data to time-shifted data. In one embodiment, data is transmitted from a data source to a receiver via a data distribution means. The receiver, which may be configured to function as both a receiver and a DVR, is configured to add auxiliary data to time-shifted data. The receiving device is configured to acquire auxiliary data at the time the time-shifted data is being played, and to add the auxiliary data to the time-shifted data so that both the time-shifted data and the auxiliary data are displayed to a user on a display. By acquiring auxiliary data at (or around) the time the time-shifted data is being played, it is more likely that the auxiliary data has value to the user, thereby increasing the value of the time-shifted data to the content owner, the content provider and advertisers.
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