摘要 |
A system and method of determining a composite automated site engagement (CASE) index for a website are provided, including tracking user activities at the website, and if a weighted value associated with a user activity has changed based on the tracking, calculating a market value for the user activity, calculating a divisor value for a new CASE index, calculating the new CASE index based upon the market value and the divisor, and updating a database to reflect the new CASE index. |