LIQUID CRYSTAL DISPLAY DEVICE, DRIVE METHOD, AND DISPLAY APPARATUS

摘要

A liquid crystal display device (1) has a plurality of pixels disposed in matrix, and after applying, to the liquid crystal layer of the sub-pixel of each of the pixels, a common data voltage by each pixel, the liquid crystal display device is driven such that the transmissivity of the liquid crystal layer of the sub-pixel closest to the boundary between the retardation plate (RR) and a retardation plate (RL) is reduced. The maximum value of the transmissivity of the liquid crystal layer of each of the sub-pixels in first display mode is smaller than the maximum value of the transmissivity of the liquid crystal layer of each of the sub-pixels in second display mode.