AUTOMOBILE SALES TRAINING AND PROMOTION SYSTEM

摘要

The sales of automobiles are promoted by providing to a customer a portable media player including a user interface permitting the customer to selectively play one or more walkaround instruction files so that the customer may engage in one or more guided walkaround examinations of vehicles without the presence of a salesperson. The user interface further permits the customer to send a wireless signal requesting salesperson assistance. In response to such a signal, the salesperson engages in face-to-face interaction with the customer. The training of sales personnel may be enhanced by the same or similar portable media player as is provided to the customer, allowing the sales personnel to selectively play one or more sales training files. The media player may signal a base computer of the completion of selected training files, allowing automobile dealership management to track sales training.