发明名称 |
APPARATUS AND METHOD FOR PLAYING ADVERTISEMENTS DEPENDING ON USE OF MULTIMEDIA SERVICE |
摘要 |
<p>An apparatus and method for playing an advertisement in a device depending on use of a multimedia service are provided. The method includes receiving a user request to execute request specific content; determining whether advertisement enforced-watching information is included in a rights object representing a user's consumption rights for the specific content; executing the specific content; stopping, if the advertisement enforced-watching information is included in the rights object the execution of the specific content according to the advertisement enforced-watching information and providing the advertisement to the user after stopping the execution of the specific content; and resuming the stopped execution of the specific content after providing the advertisement to the user is completed.</p> |
申请公布号 |
WO2012030159(A2) |
申请公布日期 |
2012.03.08 |
申请号 |
WO2011KR06456 |
申请日期 |
2011.08.31 |
申请人 |
SAMSUNG ELECTRONICS CO., LTD. |
发明人 |
HWANG, SUNG-OH;SELEZNEV, SERGEY NIKOLAYEVICH |
分类号 |
G06Q30/00 |
主分类号 |
G06Q30/00 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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