System and method for category-based contextual advertisement generation and management

摘要

A computer-implemented method and machine readable storage are disclosed. Requests to create a fixed price ad and a variable revenue ad are received and processed. A first display region displays a combination of variable revenue ads and fixed price ads, based on category selections and the display position for the variable revenue ad being determined in part based on variable revenue value of the variable revenue ad and the ads are sorted according to sorting processes. A second display region displays other ads, the other ads being concurrently displayed in the second display region with the combination of variable revenue ads and fixed price ads displayed in the first display region.