CAPTURING EVENTS FROM AND PROVIDING TARGETED MESSAGES TO A DIGITAL MEDIA DEVICE

摘要

Systems and methods for collecting events and providing messages using Extensible Messaging and Presence Protocol (XMPP), Session Initiation Protocol (SIP) or any other protocol that provides for authentication, presence and messaging. One such method is performed in a digital media device, such as a set top. A digital media device may collect events associated with usage and behavior and publish the information to a node. The node may communicate data to an aggregator and a harvester to reformat the data to make it available to analytics systems. In addition, the digital media device may subscribe to a node to receive notifications of messages having geographic or other relevance based on an identifier associated with the digital media device.