发明名称 |
CAMPAIGN TRACKING PLATFORM FOR SOCIAL MEDIA MARKETING |
摘要 |
Methods and systems for facilitating a campaign tracking platform for social media marketing are provided. According to one embodiment, a method for collecting click information regarding tracking links is provided. A tracking link is generated corresponding to a target source of content through which a subscriber of the social media campaign tracking platform can share the content with third parties via social media. The tracking link has encoded therein structured metadata indicative of a social media action within which the tracking link is contained. Responsive to receiving a click-through event for the tracking link from a requestor, click information is stored in a consumption database associated with the social media campaign tracking platform and the requestor is redirected to the target source. |
申请公布号 |
US2011313996(A1) |
申请公布日期 |
2011.12.22 |
申请号 |
US201113101138 |
申请日期 |
2011.05.04 |
申请人 |
STRAUSS JONATHAN H.;REECE COREY W.;ORR MICHAEL B.;SNOWBALL FACTORY, INC. A DELAWARE CORPORATION |
发明人 |
STRAUSS JONATHAN H.;REECE COREY W.;ORR MICHAEL B. |
分类号 |
G06F17/30 |
主分类号 |
G06F17/30 |
代理机构 |
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代理人 |
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主权项 |
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地址 |
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