System and Method for Associating a Geographical Location with an Internet Protocol Addresss

摘要

The present application is directed to systems and methods for associating a geographic location with an IP address. Generally, an IP address associated with each of a plurality of browser cookies is determined, where each of the plurality of browser cookies indicate a geographic location such as a home address or business address of a user. A geo tag is associated with each of the plurality of browser cookies and a subset of the plurality of browser cookies including browser cookies associated with a first IP address is identified. The subset of the plurality of browser cookies is clustered into a spatial cluster including browser cookies associated with geo tags located within a defined distance of a geo tag of at least one other browser cookie of the cluster. A geographic location associated with a geographic center of the cluster is then associated with the first IP address.