LOCATION RELEVANCE PROCESSING SYSTEM AND METHOD

摘要

A system and method for determining a relevance of content for delivery to a mobile device is presented. Location information about a location of the mobile device is received. A set of location-based content related to the location is determined based on the location information and a user affinity of a user associated with the mobile device. The set of location-based content describes one or more places of interest to the user. A distance between each of the one or more places of interest and the mobile device is computed according to the location of the mobile device. A final relevance value for each item of content in the set of location-based content is determined, and the content from the set of location-based content is displayed according to the content's final relevance value.