发明名称 SYSTEM AND METHOD FOR DETECTING FRAUDULENT AFFILIATE MARKETING IN AN ONLINE ENVIRONMENT
摘要 A method for monitoring merchant website transactions generated by affiliate marketing sources to detect fraudulent affiliate transactions involves obtaining transaction data for multiple on-line transactions, processing the transaction data using an affiliate separation module to separate the transactions based on affiliate identification, grouping the transaction data by affiliate source, analyzing all transactions corresponding to each affiliate using first algorithm that determines whether transaction data for each of said transactions matches pre-defined parameters that are consistent with fraudulent activity, determining the percentage of suspicious transactions relative to all transactions using a second algorithm, and identifying an affiliate as potentially fraudulent if said percentage of suspicious transactions exceeds a predetermined percentage.
申请公布号 US2011251869(A1) 申请公布日期 2011.10.13
申请号 US201113082554 申请日期 2011.04.08
申请人 SHEKHTER HAGAI 发明人 SHEKHTER HAGAI
分类号 G06Q10/00 主分类号 G06Q10/00
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