摘要 |
Advertising control system and method for motion media content, wherein the advertising control system is connectable to a screen for displaying motion media content, including: at least one positioning database including frame identification data of a motion media content represented in a plurality of frames identified by the frame identification data, wherein at least one frame of the motion media content is connected with position information about product placement, a frame identifier unit configured to identify the at least one frame which is connected with position information about product placement in the positioning database, and a control element configured to link product placement identification data connected to the positioning information, associated with the identified frame, in the positioning database with at least one service action and to display the service action on a screen connectable to the control system.
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