METHOD AND APPARATUS FOR PRODUCING USER REPUTATION OF ONLINE NETWORK

摘要

PURPOSE: A reputation calculating method and device thereof of an online network user are provided to effectively calculate by respectively defining reputation and sociability of an online network user. CONSTITUTION: Feedback information about an online network post in which a plurality of network user is received from a receiving unit(S710). First information which is a probability to provide feedback to a first user among the user from a first information obtaining unit is obtained(S720). Reputation score of a first user is calculated by using the first information from a reputation score calculating unit(S730). Second information which is a probability to exchange a feedback is obtained(S740).