METHOD AND SYSTEM FOR DETERMINING A BEST PRICE FOR MULTIMEDIA CONTENT

摘要

A method and system for determining a best price to rent a multimedia content being offered for viewing by at least one service provider to a plurality of users through a communication network is provided. The service provider offers the multimedia content to the plurality of users at a base price. The method includes receiving a first price from the user that he/she is willing to pay for the multimedia content. The first price is lesser than the base price. The method further includes calculating a number of commercials that need to be shown the user to recover a cost to show the multimedia content at the first price. Furthermore, the method includes calculating a best price that the service provider can offer to the user when the service provider does not have enough commercials to offer the multimedia content at the first price.