| 摘要 |
The present invention relates to an advertisement data output control system and a method of the same, the advertisement data output control system including: a communication unit which communicates with a user terminal; a storage which stores a plurality of advertisement informations and incentive informations corresponding to the plurality of advertisement informations, respectively; and a controller which renews the incentive information to vary the amount of incentive corresponding to the advertisement information concerned according to a predetermined incentive varying factor, and controls the plurality of advertisement informations to be arranged in order of the amount of incentive and displayed in the user terminal. With this, it is possible to effectively induce a user to access advertisement information and an advertiser to participate in running an advertisement.
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