发明名称 TOOL IN SUPPORT OF CONTENT ADVERTISING
摘要 A system and method are provided for generating and deploying content advertisement modules (CAMs). One or more categories are defined that correspond to criteria relating to one or more publisher website users (PWUs). One or more PWUs are categorized into the categories based on one or more criteria and one or more tracking objects are generated to correspond to each of the categories. A generated tracking object is then embedded within website content data being delivered to one or more PWUs. Targeting requirements are received from an advertiser and one or more CAMs are generated, corresponding to the targeting requirements. The CAMs are then deployed to PWUs in response to a detection of a corresponding tracking object.
申请公布号 US2011153432(A1) 申请公布日期 2011.06.23
申请号 US20100974947 申请日期 2010.12.21
申请人 FORBES, INC. 发明人 FORBES TIM
分类号 G06Q30/00 主分类号 G06Q30/00
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