摘要 |
PURPOSE: A method for automatically managing an on-line advertisement is provided to offer an optimal website most suitable for an advertisement considering the advertisement content and goal. CONSTITUTION: An online service web server(110) transfers information which is registered by an advertiser to a web application server(120). The web application server receives information of each advertisement domain which is stored in a data server(130). The web application server matches the received information with the registered advertisement information. The web application server calculates suitability indexes by the advertisement domain. The advertiser selects a plurality of advertisement fields in which an advertisement is displayed. |