摘要 |
PURPOSE: An IPTV for providing an advertisement VOD service function is provided to control a customized advertisement according to a shop condition of each business and expand IPTV sever and set top box advertisement devices. CONSTITUTION: A user requests a previously inputted advertisement content and a basic advertisement organization table(211). The set top box requests the advertisement content and basic advertisement time table to a communication server(221). The communication server requests the content inquiry to the DB server(222). The DB server transfers the requested content to the communication server(223). The communication server transfers authentication information for the VDD service to the VOD server and set top box(225). If the authentication information is secured, the set top box request the content to the VOD server(226). |