摘要 |
PURPOSE: An electronic advertisement system and method thereof are provided to differentially compensate advertisement according to the utilization of advertisement email and to increase the usage of advertisement desire of an advertisement e-mail receiver. CONSTITUTION: An information collector(110) collects public information by using a search engine. The information collector stores target information including member information and advertiser information. A data classifier(121) classifies the collected information into characteristic information. The data classifier classifies public information to general information according to characteristic information. An email transmitter(122) matches characteristic information with advertiser. The email transmitter transmits advertisement email according to a matching result. |