SYNDICATION METHODOLOGY TO DYNAMICALLY PLACE DIGITAL ASSETS ON NON-RELATED WEB SITES

摘要

An automated method is provided for obtaining selected content for a web page that allows for syndication of digital assets. The selected content itself is not initially part of the web page. The web page includes script associated with the selected content. Upon receiving a web page that includes script associated with the selected content, the script is interpreted. A request is then formatted for obtaining the selected content from a remote site. The request includes a uniform resource identifier (URI) of the web page and a unique identifier of the selected content. The script includes a subscriber identifier and a content identifier, which, together, create the unique identifier of the selected content.