摘要 |
<P>PROBLEM TO BE SOLVED: To provide a merchandise information presentation system which can reduce the labor of preparation at the selling site of a store when displaying a video related with merchandise at the selling site of the store. <P>SOLUTION: A merchandise information presentation system 1 includes not only a shelf label terminal 70 for displaying character information related with merchandise but also a video display terminal 80 having a display region which is larger than that of the shelf label terminal 70 to display a video related with the merchandise, as a merchandise information presentation terminal, wherein the video display terminal 80 is configured to display a video related with the merchandise based on data received from an ESL server 30. Therefore, the labor of preparation can be reduced when displaying the video related with merchandise at the selling site of the store in comparison with the case of installing stand-alone video equipment or a display device. <P>COPYRIGHT: (C)2011,JPO&INPIT |