发明名称 GENERATION AND/OR PROVISION OF LOCAL AREA ADVERTISEMENT SUCH AS ADVERTISEMENT ABOUT DEVICE EQUIPPED WITH CALL FUNCTION
摘要 <P>PROBLEM TO BE SOLVED: To provide a call function to generate and/or provide a local on-line advertisement. <P>SOLUTION: The method generates a sets of local (for example, on-line) advertisements (a) by acquiring a set of information pieces about a store and a facility (for example, local) including respectively enterprise address information and/or phone numbers, (b) by determining an address, using at least part of the enterprise address information and at least part of the phone numbers, as to each of the set, and (c) by generating an advertisement including target specifying information for specifying an advertisement provision target in a query related to the determined address, as to each of the set, The method can receive the query including information about an address of a client device, and can determine the at least one advertisement including the target specifying information for specifying the target in an address position of the client device out of the generated advertisements. <P>COPYRIGHT: (C)2011,JPO&INPIT
申请公布号 JP2011065658(A) 申请公布日期 2011.03.31
申请号 JP20100232591 申请日期 2010.10.15
申请人 GOOGLE INC 发明人 BALUJA SHUMEET;ROWLEY HENRY A
分类号 G06Q30/00 主分类号 G06Q30/00
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