| 摘要 |
PURPOSE: An advertisement method and an advertisement managing server are provided to cause interest of a searcher and add predetermined benefits according to confrontation rank through a contest composition between items extracted by interconnected with a search word. CONSTITUTION: A receiving unit(210) receives a predetermined search word input from a searcher. A contest space provider(220) provides the contest space to a searcher during predetermined time to comprised confrontation between advertisement items. A contest ranking determining unit(230) determines a contest rank about the advertisement items. A benefit providing unit(240) provides the benefit to correspond to the rank which benefit is determined. An advertisement providing unit(250) provides an advertisement of advertiser who supports the benefit providing to the searcher. |
