摘要 |
A method of managing content format conversion for transmission of converted content to a mobile device includes retrieving initial content, which includes video content, having a first format over a data communications network. The retrieved initial content is analysed based on an identification of data delivery parameters relating to potential delivery of converted content and a determination is made as to whether or not the data delivery parameters meet predetermined criteria. The format of the initial content is converted to a second format only in response to a determination that the data delivery parameters meet the predetermined criteria. The converted content forms a message body of a message. A conversion management system configured to manage content format conversion for transmission of converted content to a mobile device, and a computer program for performing the method, are also provided. |