发明名称 SYSTEM AND METHOD FOR PRODUCING DIFFERENT ADVERTISEMENT ACCORDING TO EACH USER BY MEANS OF BROADCASTING IN WIRELESS AREA, AND APPARATUS APPLIED TO THE SAME
摘要 PURPOSE: An advertisement providing system per user through broadcasting in a local area and a method thereof are provided to be supplied by only a necessary advertisement in a user position by only being provided with advertisement necessary for a terminal user. CONSTITUTION: A user terminal device(300) stores user profile information by forming the information and transmits the user profile information and the terminal information. A wireless transmission device(200) receives the user profile information and the terminal information. An advertisement service server(100) analyzes an advertisement receiving feature of a user based on the user profile information transmitted from the wireless transmission device. The advertisement service server transmits the advertisement to a user terminal by extracting an advertisement corresponding to the advertisement receiving feature.
申请公布号 KR20110022277(A) 申请公布日期 2011.03.07
申请号 KR20090079806 申请日期 2009.08.27
申请人 SK TELECOM CO., LTD. 发明人 HAN, KYUNG SIK;KIM, MOON KEE;NOH, JAE YEON;YIM, CHEOL HO;CHOI, KEUN HWAN;YU, JAE HWANG;KIM, MIN SEOK
分类号 H04W4/02;H04W8/20;H04W84/12;H04W88/18 主分类号 H04W4/02
代理机构 代理人
主权项
地址