发明名称 SYSTEM AND METHOD FOR TARGETED MERCHANDISING TO RETURNING USERS
摘要 In various exemplary embodiments, a system and associated method to provide targeted merchandising is disclosed. Initially, an identity of a user (e.g., a returning buyer) is determined. A transaction history associated with the identity is then accessed. The transaction history is used to determine one or more related items from at least one familiar merchant. The at least one familiar merchant is a merchant having a previous relationship with the user. Representations of the one or more related items are then displayed to the user in a prominent manner.
申请公布号 US2011029403(A1) 申请公布日期 2011.02.03
申请号 US20090511473 申请日期 2009.07.29
申请人 EBAY INC. 发明人 XU XIAOCHUN
分类号 G06Q30/00 主分类号 G06Q30/00
代理机构 代理人
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