摘要 |
In various exemplary embodiments, a system and associated method to provide targeted merchandising is disclosed. Initially, an identity of a user (e.g., a returning buyer) is determined. A transaction history associated with the identity is then accessed. The transaction history is used to determine one or more related items from at least one familiar merchant. The at least one familiar merchant is a merchant having a previous relationship with the user. Representations of the one or more related items are then displayed to the user in a prominent manner.
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