摘要 |
Consumer stores typically sell products at a retail profit, which covers the cost of pre-sale, consumer-influencing services regarding the products (e.g., discussions with sales associates, product demonstrations, and consumer inspections of the products.) However, consumers may utilize these services but may purchase selected products from other retailers that do not provide pre-sale services, and that may accordingly offer lower prices. This tactic may cause lost sales for consumer stores, and eventually store failures. Instead, the consumer store may charge the supplier an influence fee for consumer-influencing services based on a per-service price established between the supplier and the consumer store and consumer influence metrics tracked by a computer. The supplier may recoup the influence fee in the wholesale cost of the product, thereby distributing the shared benefit of the influencing services of the consumer store across all retailers and enabling a sustainable business model for providing the consumer-influencing services.
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