| 摘要 |
<P>PROBLEM TO BE SOLVED: To identify a medium site of Internet advertisement which directly triggers purchase with high accuracy without requesting a user for especially complicated operation procedures by comparatively simple system configuration, when a terminal user purchases a specified commodity introduced in the Internet advertisement, at a real store based on the Internet advertisement. <P>SOLUTION: When the terminal user clicks an advertisement medium site and an advertiser site is redirected, a terminal ID to be acquired from a terminal is recorded in association with the advertisement medium site and an advertiser. When the terminal user purchases the specified commodity relating to the advertisement, accesses a confirmation page URL printed on a package or a sticker attached to the commodity to transmit a unique serial ID printed together with the URL, the serial ID is recorded in association with the terminal ID to be acquired from the terminal, and the advertisement medium site which triggers the purchase of the commodity is identified using the records. <P>COPYRIGHT: (C)2011,JPO&INPIT |
