<p>A fitness product utilizes a projection display assembly. The assembly comprises an image source and a projection surface. The image source can comprise a light source and an image creator, where the light source shines through the image creator. The image produced by the image creator can be focused with a lens and can be redirected with a reflector. The projected image can be viewed on the projection surface and the projection surface can comprise a touchscreen surface. The assembly provides a substantially sealed and protected image source and a projection surface that can serve to control the fitness product through interactions with the projected images.</p>